Legal
Privacy policy
Last updated: November 17, 2025
1. Information we collect
We collect information you provide directly to us, including:
- Account information (name, email address, password)
- Profile information (bio, location, genre, skills, photos)
- Content you upload (audio files, images, documents)
- Messages and communications with other users
- Payment and billing information
- Usage data and analytics
2. How we use your information
We use the information we collect to:
- Provide, maintain, and improve our services
- Create and manage your account
- Process transactions and send related information
- Send you technical notices, updates, and support messages
- Respond to your comments and questions
- Provide personalized content and recommendations
- Monitor and analyze trends, usage, and activities
- Detect, prevent, and address technical issues and fraud
3. Information sharing
We do not sell your personal information. We may share your information in the following circumstances:
- With other users as part of the platform functionality (e.g., your public profile)
- With service providers who perform services on our behalf
- To comply with legal obligations
- To protect the rights, property, and safety of Umbrella, our users, or others
- With your consent or at your direction
4. Third-party services
We use the following third-party service providers to operate our platform. Each service has its own privacy policy:
- Clerk — Authentication and user management. Processes account information and login credentials.
- Cloudflare — Infrastructure, CDN, and DDoS protection. Processes network traffic and may collect IP addresses.
- Resend — Email delivery service. Processes email addresses and message content for transactional emails.
- Twilio — SMS and communications. Processes phone numbers for notifications and verification.
- Anthropic (Claude) — AI-powered assistance. Processes your prompts and content for AI features (Violet).
We ensure these providers maintain appropriate security and privacy standards.
5. Data storage and security
We store your data on secure servers provided by Cloudflare (D1 database and R2 storage). We implement industry-standard security measures to protect your information, including encryption in transit and at rest.
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.
6. Your rights (California CCPA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):
- Right to know: You can request information about the personal data we collect, use, and share.
- Right to delete: You can request deletion of your personal data through the account deletion feature in your settings.
- Right to opt-out: We do not sell your personal information. If our practices change, we will update this policy and provide an opt-out mechanism.
- Right to non-discrimination: We will not discriminate against you for exercising your CCPA rights.
To exercise these rights, please contact us at info@umbrellalive.com or use the account deletion feature in your account settings.
7. Cookies and tracking
We use cookies and similar tracking technologies to collect information about your browsing activities. This includes:
- Essential cookies for authentication and security (via Clerk)
- Cookies to remember your preferences and settings
- Analytics cookies to understand how you use our service
You can control cookies through your browser settings. See our Cookie Policy for more details.
8. Children's privacy
Our Service is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal information, please contact us. If we discover that a child under 13 has provided us with personal information, we will delete such information from our systems.
9. Changes to this policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.
10. Contact us
If you have any questions about this Privacy Policy, please contact us at:
- Email: info@umbrellalive.com
- General inquiries: info@umbrellalive.com
Note: This privacy policy is provided for MVP testing purposes. Before public launch, this content must be reviewed and approved by legal counsel to ensure compliance with all applicable privacy laws and regulations.